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Bachelor of Design (B.Des.) - Product Design

Overview

The Bachelor of Design with a specialization in Product Design program at Alliance University offers a unique and dynamic educational experience that empowers students with a blend of professional vision and technological proficiency. Our transdisciplinary approach equips students with the knowledge and skills required to excel in the field of product design.

Spanning eight semesters, that nurtures innovative product designers. With a holistic approach, the curriculum integrates various design disciplines, practical learning, and cutting-edge tools. Students gain real-world exposure through hands-on projects, collaborations, and internships. Sustainability and ethical design are core principles. Graduates are well-prepared for diverse product design careers, including industrial design, consumer product design, and more. Join us for a transformative journey into the world of product design, where your creativity drives innovation and user-centric design.

Upon completion, graduates are poised for a diverse range of careers in innovative designing sector or even as entrepreneurs in the creative design sector. The program fosters creativity, critical thinking, and real-world problem-solving skills to prepare students for the dynamic world of Product design.

Course Duration

4 Years (8 Semesters)

Commence of the course


Course Duration


Mode of Study

Eligibility


Candidates with 50% in 10+2 from any recognized board/university or its equivalent examination.

General:

Pre-University / Higher Secondary / 10+2 Examinations or equivalent from any recognized Board or Council in any discipline.

Obtained at least 50% marks in the subjects taken in standard 12 or equivalent (OR) 50% aggregate in 3 years Diploma recognized by AICTE.

SC/ST:

Pre-University / Higher Secondary / 10+2 Examinations or equivalent from any recognized Board or Council in any discipline.

Obtained at least 45% marks in the subjects taken in standard 12 or equivalent (OR) 45% aggregate in 3 years Diploma recognized by AICTE.


Specializations

  • Academic Writing
  • Creative Writing
  • Digital Illustrating 2D/3D
  • Introduction to AR & VR Production
  • Introduction to Game Development
  • Packaging Design using AI
  • Print Production
  • Reporting and Editing

Key Features

Holistic design approach integrating engineering and user-centered design.

Hands-on, project-based learning for practical experience.

Access to industry-standard design software and technology.

Real-world exposure through collaborations and internships.

Emphasis on sustainability and ethical design practices.

Diverse projects spanning various product categories.

Regular critique and review sessions to refine design skills.

Opportunities to participate in design exhibitions and competitions.

Cross-disciplinary collaboration for a broader perspective.

Supportive and diverse learning environment.

Industry Overview

The field of product design is a dynamic and ever-evolving discipline that is primarily focused on the creation of innovative, user-centric, and highly functional products. Within this industry. creating innovative, user-centric, and highly functional products across a wide range of categories. Product designers hold a central role in shaping the future of everyday items, going beyond aesthetics to address crucial aspects like sustainability and ethical design.

Sustainability is a core principle in this field, as designers actively work to reduce environmental impact by minimizing waste, conserving resources, and embracing eco-friendly materials. Ethical considerations encompass social and cultural factors, ensuring designs align with ethical principles and broader societal well-being.

Product designers bridge creativity and problem-solving, making products more intuitive, efficient, and enjoyable to use. As technology and society evolve, they lead innovation, offering fresh and meaningful experiences through their designs. The product design industry presents an exciting and ever-changing landscape for those passionate about making a positive impact through design.

Career Opportunities

  • Advertising Agencies
  • Animation Design Houses
  • Architecture & Interior Design
  • Automotive Industry
  • Brand Design Agencies
  • Commercial & Public Art
  • Concept creation & Blogging
  • Design Houses
  • Digital & Drone Journalism
  • Digital and New Media
  • E-commerce
  • Education & Research
  • Edutainment
  • Electronic & Appliances Design
  • Entertainment & Media Management
  • Environmental & Sustainable Design
  • Event & Fashion Photography
  • Event Planning & Promotion
  • Exhibition & Museum Design
  • Fashion & Lifestyle Accessory Design
  • Fashion Industry
  • Fashion Startups
  • Film & Television Industry
  • Game & Toy Design
  • Game Design Studios
  • Garment Manufacturer
  • Illustration & Fine Arts
  • Industrial & Furniture Design
  • Jewellery & Accessory Design
  • Mass Communication & Design
  • Media & Broadcasting Industry
  • Media Agencies
  • Motion Graphics
  • Museum & Galary Curation
  • Music & Entertainment
  • OTT Platforms
  • Photojournalism
  • Podcasting & Telecommunication
  • Post-production Houses
  • Pre-production & Set Design
  • Product & Industrial Design
  • Publication & Printing Sector
  • Publication Industry
  • Retail & Merchandizing
  • Robotic & Automation
  • Robotics & IoT
  • Simulation & Virtual Reality
  • Space & Landscape Design
  • Sports & Active wear Industry
  • Styling & Image Consultancy
  • Television Channels
  • Textile & Apparel Industry
  • Theatre & Performing Arts
  • UX Design Agencies
  • Web & Digital media
  • Writing & Narrative Design

Course Structure

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